What are conversational Facebook ads? Why are they such a big opportunity? What are Click-to-Messenger ads? What are Sponsored Messages? How do I set them up for my ecommerce business and monetize them? How do I meet other people experimenting with them?
These are the questions we’re going to answer for you right now.
Ready? Let’s do this.
(p.s. Did you know that over 4 billion people are actively messaging each other? To learn more about what this means for ecommerce, and how to tap into it outside of conversational ads, sign up for the Ecommerce Messenger Master Class.)
A conversational Facebook ad, whether it’s a Click-to-Messenger ad, or a Sponsored Message, is an ad that you interact with via an automated chat conversation. The automated conversations can range anywhere from collecting an email address in exchange for an offer, to asking a series of questions and recommending a product.
(p.s. Want to see examples of conversational Facebook ads? Download the Ecommerce Conversational Facebook Ads Playbook.)